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Artificial Intelligence and Machine Learning

Juhi Dubey
Juhi Dubey at May 27, 2024
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Artificial Intelligence and Machine Learning

AI - Artificial intelligence has emerged as a transformative technology that can be found everywhere, from gaming stations to managing complex information at work. Computer engineers and scientists are working extremely hard to advance & enhance technology, teaching machines to behave intelligently so that they can think and react in real-time situations. AI is moving from a pure research subject to the early stages of enterprise adoption. Even the companies like Google and Facebook are focusing & investing heavily in artificial intelligence and machine learning and have already begun using them. Presently AI is restricted to limited applications but over the next few years, we may see AI steadily being built into product after product. Take a glance at the article which is here to provide a sneak peak Into the realm of intelligent machines.

A Brief History Of AI And ML

The core of artificial intelligence and machine learning began with the first computers, where engineers used arithmetic and logic to recreate capabilities similar to those of the human brain. Breakthroughs in medicine and neuroscience have helped us better understand what constitutes the mind, changing the notion of AI to focus on replicating the human decision-making process. 

The consensus is that there are two basic groups of AI.

  1. Applied AI: A more general subspecies of AI that works especially well in systems designed to control vehicles or trade stocks. 
  2. Generalized AI: Programs and machines that are theoretically suitable for any task, led to the development of machine learning, and are the driving force behind AI development today.   In 1959, Arthur Samuel came up with the revolutionary idea that a computer could not only be taught everything it needed to do a task successfully but could also be taught to learn. It was a pivotal moment in the rise of machine learning. Second, the Internet was invented decades later, allowing vast amounts of digital information to be generated, stored, and analyzed.

What Is Artificial Intelligence (AI)?

Artificial intelligence or commonly known as AI is the ability of a computer system through which it can mimic human intelligence and perform tasks that typically require human commands. It is because of AI that machines have started supporting algorithms, data analysis and pattern recognition to understand reason and learn from diverse information. The computer has started making decisions and solving problems whether easy or hard with enhanced accuracy and efficiency with the help of AI. Artificial intelligence is being used in various fields such as finance, transportation and healthcare etc. As engineers are researching to develop AI to a better level, we can expect revolutionary changes in the upcoming years.

Classification of AI

AI services are classified in two ways as vertical AI and horizontal AI.

What is Vertical AI?

Vertical AI, sometimes referred to as specialized AI, is used in this system which is developed to control the trade stocks or the vehicles. It is a branch of AI that is used to optimize performance within a specific domain. Vertical AI is developed in such a way that it can find and address the challenges and requirements with its expertise and specialized functionality. Vertical AI demonstrates the potential for targeted and impactful solutions from autonomous vehicles navigating complex roadways to financial trading systems making informed decisions.

What is Horizontal AI?

These services are designed to handle multiple tasks. There is more than one thing to be done. Cortana, Siri, and Alexa are examples of horizontal AI. These services work at a larger scale than question-and-answer settings such as "What's the temperature in New York?". It works for many jobs, not just one specific task. AI is achieved by analyzing how the human brain works while solving problems and using analytical problem-solving techniques to create complex algorithms for similar tasks. AI is an automated decision-making system that continuously learns, adapts, suggests, and acts automatically. They need algorithms that can learn from experience. This is where machine learning arrives into play.

What is Machine Learning?

Artificial Intelligence is realized by analyzing the mechanism of the human brain, and machine learning is a subset of AI. Machine Learning is the process of using a mathematical data model to allow computers to learn without direct instructions. It has been really helpful in the development of intelligent systems. As an outcome, the computer procedure can resume to learn and improve on its own based on understanding.

One way to train computers to imitate human thinking is to use neural networks, a set of algorithms modelled after the human brain. Neural networks help computer systems achieve AI through deep learning. This close relationship is why the idea of ​​AI versus machine learning is really about how AI and machine learning work together.

Machine Learning can be applied to solve easy as well as difficult problems such as credit card fraud detection, self-driving car enablement, and facial recognition and recognition. ML uses complex algorithms that continually loop over large data sets that analyze data for patterns, allowing machines to adapt to a variety of situations not explicitly programmed. Machines learn from history and produce reliable results. Machine Learning algorithms use computer science and statistics to predict reasonable outcomes.

Machine Learning Has Three Main Areas:

Supervised Learning

In supervised learning, a training dataset is provided to the system. A supervised learning algorithm analyzes the data and generates derived functions. The correct solution thus generated can be used to map new examples. Credit card fraud detection is an example of a supervised learning algorithm.

Unsupervised Learning

Unsupervised learning algorithms are much more difficult because the data being fed is not a dataset, but unclustered data. The goal here is for the machine to learn independently without supervision. It does not provide correct solutions for all problems. The set of rules itself unearths styles withinside the data. An example of supervised learning is a recommendation engine. This can be seen on all e-commerce websites as well as Facebook's friend request suggestion mechanism.

Reinforcement Learning

This type of machine learning algorithm allows software agents and machines to automatically determine their ideal behaviour in a given context to maximize performance. Reinforcement learning is defined by characterizing the learning problem rather than characterizing the learning method. For each method suitable for solving the problem, consider the reinforcement learning method. Reinforcement learning is a software agent, i.e. robot, computer program, or bot that connects to a dynamic environment to achieve a specific goal. This technique selects actions that provide the expected output efficiently and quickly.

Machine Learning Is Linked to Several Other Subfields of Artificial Intelligence:

Natural Language Processing

Natural language processing is the branch of machine learning where machines learn to understand the natural language spoken and written by humans, rather than the data and numbers typically used to program computers. This allows machines to not only recognize, understand and respond to language, but also create new text and translate between languages. Natural language processing enables familiar technologies like chatbots and digital assistants like Siri and Alexa.

Neural Networks

Neural networks are a generally utilized, distinct category of machine learning algorithms. Artificial neural networks are supported on the human brainiac, in which thousands or millions of processing nodes are interconnected and systematized into coatings.

In an artificial neural network, cells or nodes are connected, and each cell processes input and produces an output transmitted to other neurons. Labelled data actions between nodes or cells with each cell performing a different function. In a neural network trained to recognize if an image contains a cat, various nodes evaluate the information and arrive at a result that indicates whether the image contains a cat.

Deep Learning

A deep learning network is a neural network with many layers. A multi-tier network can handle large amounts of data and determine the "weight" of each connection in the network. For example, in image recognition systems, some layers of neural networks can recognize individual facial features such as eyes. , nose, or mouth, separate layers can determine if these features are displayed in a manner suggestive of a face.

Capabilities of AI and Machine Learning

Companies in almost every industry are discovering new possibilities by connecting Artificial Intelligence [AI] and Machine Learning [ML]. These are just some of the skills that are valuable in helping companies transform their processes and products:

Predictive Analytics

Artificial Intelligence and Machine Learning have many significant capabilities, and one of them is Predictive Analytics. It has been extremely helpful to the organization as it can uncover hidden patterns and correlations by analyzing a huge amount of data with the help of predictive analytics. Predictive analytics offers a competitive edge in today's dynamics as it enables the organization to predict ongoing trends and behaviours and as a result, empowers data-driven decision making

Speech Recognition and Natural Language Understanding

AI & ML have been developed with advanced speech recognition and natural language understanding capabilities. The speech recognition feature allows the system to identify and transcribe the spoken words accurately whereas natural language understanding helps the machines to comprehend the meaning behind the spoken language. It is because of these features that voice control assistants are able to deliver a seamless user experience.

Sentiment Analysis

Sentiment analysis helps organizations to analyze text data including social media posts, customer reviews and survey responses & determine the sentiment expressed whether it is neutral, negative or positive. Now companies can understand public opinion in a better way and achieve customer satisfaction and brand perception.

Recommendation Engines

Recommendation engines are being used by companies to analyze the data to recommend products that someone might be interested in analyzing. It has transformed the way companies personalize customer experiences. These recommendation engines have enhanced user engagement, increased customer satisfaction and driven revenue growth.

Image and Video Processing

These capabilities of Artificial Intelligence & Machine Learning make it possible to recognize faces, objects, and actions in images and videos and implement functionalities such as visual search, face recognition for security purposes and object detection in autonomous vehicles.

Benefits of AI and Machine Learning

A combination of artificial intelligence and machine learning offers companies significant advantages, and new opportunities appear continuously. These are just some of the key benefits businesses are already experiencing:

  1. Enhance efficiency and automation: Artificial intelligence and machine learning technologies have substructured the processes, optimized resource allocation and automated repetitive tasks. As a result, it has provided operational efficiency, increased productivity and reduced costs as well as mistakes. The systems now are able to handle tasks faster and with greater accuracy.
  2. Autonomous systems and robotics: Thanks to intelligence and machine learning we now have autonomous systems and robots, which are able to perform complex tasks with minimal human intervention and commands. It has revolutionized transportation, manufacturing processes, reduced errors and improved safety in the various sectors.
  3. Continuous learning and adaptability: Machine learning algorithms are designed in such a way that they can learn & analyze new data and enable the systems to continuously improve and adapt. It has enabled many systems to provide better performance and deliver better results over time .
  4. Data analysis and insights: Artificial intelligence and machine learning can analyze large volumes of data, identify the pattern and extract meaningful insights which can further be used to optimize the desired results. Thanks to the advanced data analytics technology of AI and ML, organizations can gain valuable information to make data-driven decisions,  detect trends and uncover hidden opportunities.
  5. Advanced fraud detection and cyber security: AI and ML have developed strong cybersecurity and fraud detection in today's dynamics. It can learn from the previously available data to identify the patterns related to fraudulent behaviour, aware the organizations by enabling them to prevent financial fraud, safeguard sensitive and crucial information and protect against possible cyber attacks in real-time.

Applications of AI and Machine Learning

Companies across multiple industries are developing applications that bring the benefit of the connections between artificial intelligence and machine learning. These are just some of the ways AI and machine learning can help companies transform their processes and products:

Retail

Retailers use AI and machine learning to optimize their stocks, build suggestion engines and improve consumer knowledge with visual search.

Healthcare

Health associations set up AI and machine learning in applications such as image processing for improved cancer detection and predictive analytics for genomics analysis.

Banking/Finance

In the financial context, AI and machine learning are valuable tools for fraud detection, risk prediction, and providing more proactive financial advice.

Sales and Marketing

Sales and marketing units use AI and machine learning for personalized proposals, campaign optimization, sales forecasting, sentiment research, and customer churn prediction.

Cybersecurity

AI and machine learning are powerful cybersecurity weapons that help businesses protect themselves and their customers by detecting anomalies.

Customer Service

Companies across industries use chatbots and cognitive search to answer questions, gauge customer intent, and furnish virtual assistance.

Transportation

AI and machine learning are valuable in transportation applications to help companies enhance route efficiency and use predictive analytics for purposes such as traffic forecasting.

Manufacturing

Manufacturers are using AI and machine learning to perform predictive maintenance and complete functions more efficiently than ever before.

Conclusion

In conclusion, Artificial Intelligence [AI] and Machine Learning [ML] have brought transformative revolutionary changes in various industries. The continuous advancements and developments in both these fields have opened up many new opportunities for organizations to improve their customer experience, and enhance the process types and products.

There are several benefits of AI & ML across various industries. As organizations are increasingly using AI and ML, they are gaining access to an abundance of data analysis and insights through which they are getting optimized results. The future is showing even more potential for growth and development through the continuous research and advancements going on in the field of Artificial Intelligence and Machine Learning technologies.

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About the Author

Juhi Dubey

Juhi Dubey

Content Writer

I am an Semi Qualified CA, having 4 years of experience in Accounts and finance. I am fond of writing and have contributed articles on accounting, personal finance, income tax and GST. Read more...

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